YOUR INTEGRATED BRANDING, MARKETING AND SALES PARTNER

Connecting brands to people and people to brands through a deep understanding of human behaviour.

Welcome to BTI, a full-service branding, marketing, and sales agency based in Mississauga, Ontario, Canada. Since 1999, we’ve partnered with organizations across Canada, the US, and beyond, helping them define their brand, understand what drives their audience, and create strategies that fuel meaningful growth.

At the end of the day, whether it’s B2B2C, B2B, B2C, or D2C, every decision is human to human. At BTI, we call it H2H. Because no matter the business model, you are always connecting with a person.

Our H2H (Human-to-Human) approach delivers integrated solutions across diverse industries, leveraging AI with human oversight to ensure both precision and authenticity. We focus on building meaningful connections between brands and the people they serve. By leveraging data-driven insights, emerging trends, along with strategic thinking, creative execution, and optimized sales performance, we deliver measurable, lasting impact.

Proudly boutique and trusted as the GTA’s #1 full-service marketing agency for businesses looking to do things better, faster, and more cost-effectively, our team of strategists, creatives, digital experts, and sales consultants delivers work that resonates, connects, and performs.

Ready to see what that could look like for your business?
Let’s shape what’s next for your brand.

BRANDING SOLUTIONS

We define who you are and why you matter

Branding shapes how your business is perceived, remembered, and chosen. It differentiates you in crowded markets, builds trust with your audience, and creates the emotional connection that drives long-term growth.

Whether you’re launching, evolving, or reimagining your brand, our Branding-First approach ensures every decision aligns with your vision, values, and audience expectations.

Learn more about our Branding first approach here.

MARKETING SOLUTIONS

We turn insights into engagement that drives results

Marketing amplifies your brand to drive awareness, engagement, and measurable action. Our solutions ensure your brand shows up with purpose at every stage of the journey.

Whether activating campaigns across channels, crafting compelling content, or optimizing digital performance, we translate brand strategy into experiences that connect with the right audience, at the right time, in the right way.

Learn more about each area of our marketing expertise below.

INSIGHTS

STRATEGY

BRANDING

INTEGRATED

TRADITIONAL

DIGITAL

EXPERIENTIAL

VIDEO

SALES SOLUTIONS

Owning the Last 3 Feet (L3F)

A strong brand should be felt at every point of interaction, especially at the moment of decision. Our sales and retail solutions help brands own the Last 3 Feet (L3F), translating brand strategy into real-world impact where it matters most.

Whether building and managing a dedicated sales team, creating training tools for sales associates or supporting retail environments with merchandising, we help bring your brand to life at the point of purchase.

Learn more about each area of our sales expertise below.

INSIGHT

STRATEGY

BRANDING

INTEGRATED

TRADITIONAL

DIGITAL

EXPERIENTIAL

VIDEO

Sales Intelligence

Dedicated Sales

Consortium Sales

Assisted Sales

Training

Roadshows

Merchandising

Shopper Marketing

INDUSTRIES

Experience that spans industries and insights that travel between them

Since 1999, we’ve partnered with startups, entrepreneurs, nonprofits, and medium to large-sized enterprises across a wide range of sectors. Working across industries allows us to transfer insights, apply proven strategies in new contexts, and deliver solutions tailored to each client partner’s unique market.

See some of the industries where we have made an impact below.

CASE STUDIES

We let our work do the talking

Our diverse, award-winning portfolio showcases successful campaigns across both B2B and B2C industries. With insights and strategy at the core, we deliver creative that connects and performs.

AWARDS

Great work gets
noticed

While we’re honoured to be recognized by international industry experts, our greatest pride comes from exceeding client expectations and achieving results that matter.

hermes_awards_logo
2026
Award

PLATINUM

Category

STRATEGIC & INTEGRATED CAMPAIGNS

Client Partner

MARKET PLACE EVENTS

hermes_awards_logo
2026
Awards

PLATINUM

Category

WEBSITES, MOBILE & DIGITAL EXPERIENCES

Client Partner

ONE HEART CARE

hermes_awards_logo
2026
Awards

GOLD

Category

PUBLICATIONS & INFORMATIONAL MATERIAL

Client Partner

CANADA BEEF

hermes_awards_logo
2026
Awards

HONORABLE MENTION

Category

ADVERTISING & PROMOTION

Client Partner

CANADA BEEF

hermes_awards_logo
2025
Award

PLATINUM

Category

STRATEGIC CAMPAIGNS - MARKETING

Client Partner

BRIGHTSTART CALEDON FAMILY CENTRE

FEATURED POSTS

THE LATEST FROM BYTE THIS NEWS

Get marketing insights, consumer behaviour trends and creative inspiration from our connectors directly to your inbox.

Relevance Begins With Someone, Not Everyone

It has never been easier for a brand to be visible. More channels, more content and faster production have made it possible to appear almost everywhere. Yet visibility and relevance are not the same thing.

Beef promotional display with recipe booklets, brochures, and blue branding materials around a recipe page.

LESSONS FROM THE WORK: People Trust What Feels True

That was one of the clearest lessons from our work supporting Canada Beef’s Keeping It Real Since Forever campaign. At a time when alternative and simulated meats were shaping public conversation, the opportunity was not to create a complicated counterargument.

The Human Side of Brand Experience

A person rarely decides what they believe about a brand all at once. Belief builds slowly. It forms through small encounters, some obvious and some barely noticed. A clear headline. A helpful conversation. A confusing form. A thoughtful follow-up. A website that respects someone’s time. A retail display that makes...

What our partners are saying

The Connectors

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