January is the perfect time to reflect, refocus, and set our intentions for the months ahead. At BTI, we believe that growth—both personal and professional—starts with clarity of purpose.
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News From The Studio
Posted on April 21, 2024
Dive into our latest adventures and learnings that keep our creative juices flowing and our team spirit glowing. From innovative explorations in AI at the BTI Academy with Jeff and Chesney, to our mouth-watering celebration of National Grilled Cheese Sandwich Day, and our engaging participation at the DX3 Conference—we’ve had a packed schedule! Not to mention, our recent team-building event at the Rec Room in Mississauga, where fun, food, and friendly competition were the orders of the day. Join us as we share the highlights and key takeaways from these exciting activities and how they contribute to our continuous growth and team cohesion.BTI Academy with Jeff and Chesney
In our most recent BTI Academy, the team delved into the exciting world of AI and its transformative impact on various sectors. Jeff and Chesney led an enlightening session focusing on AI’s integration into digital landscapes. While Jeff, our video editing expert, provided fascinating insights into AI’s role in video production and editing, illustrating how this technology is reshaping the way we create and refine video content, Chesney, our digital project manager, shared insights on the comprehensive scope of AI in end-to-end website development. Sessions like these facilitate continuous learning and knowledge sharing among BTI Connectors, fostering team building and collaboration while sparking innovative ideas.
Team Lunch Celebrating National Grilled Cheese Sandwich Day
On April 12th, our team celebrated National Grilled Cheese Sandwich Day with a special lunch in the office. This event was filled with the joy of cooking together and the delightful aromas of the classic combination—tomato soup and grilled cheese sandwiches. It was an opportunity for everyone to come together, enjoy a delicious meal, bond over our love for classic comfort food and take a break from our usual lunch routine.
BTI team members at DX3 – Retail, Marketing & Tech Event
Our team recently attended the DX3 Conference, delving into Retail, Marketing, and Technology. Designers, project managers, and strategists each gleaned key insights from this enriching event. The conference spurred discussions on the imperative of DEI initiatives in the Canadian context. Attendees from BTI team shared their learnings on innovative marketing strategies highlighted by speakers, ranging from the resurgence of in-person events to leveraging unique SEO keywords and embracing micro-influencer marketing.
They also recounted their enriching experience with engaging sessions focused on ‘Cre-Action,’ AI in marketing, and leveraging attribution tools for campaign assessment, leaving a lasting impression and stimulating food for thought. Beyond knowledge acquisition, the conference served as a platform for uncovering business opportunities and fostering growth and development within our team.
TeamBTI Strikes Fun at Bowling Team Building Event
TeamBTI hit the lanes for some spirited team-building at the Rec Room in Mississauga, dividing into teams for a friendly bowling competition. The focus was on fun rather than scores—well, official scores anyway! After the games, we gathered for a round of drinks and enjoyed some amazing food, allowing us to relax and bond over laughs and light-hearted banter. This bowling outing was a perfect blend of competition and camaraderie, reinforcing our team spirit and making for a memorable day outside the office.
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