With more people paying closer attention to where their products come from, buying decisions are becoming more intentional than ever. Whether it’s choosing locally made goods, supporting sustainable brands, or re-evaluating supply chains, there’s a growing awareness of the impact behind each purchase.
Gain marketing insights, consumer behaviour trends and creative inspiration from team BTI
News From The Studio
At BTI, every month brings new opportunities to plan, create, and celebrate—whether it’s mapping out future strategies, welcoming another year around the sun, or capturing special moments with the team. Here’s what’s been happening in the studio lately.
Celebrating Progress: Reaching Milestones in Our Strategic Plan
Right now, our team is deep in strategic planning mode, laying the groundwork for what’s next at BTI. These sessions are where big ideas take shape—where we refine our vision, align on goals, and ensure every project we take on drives impact.
Check out Parveen’s video on LinkedIn to see this exciting progress. Stay tuned to see how BTI is growing by bringing our partners and team members along on this journey!
Streetsville BIA Talk: Parveen Empowers Local Businesses
On February 10, 2025, Parveen spoke to local business owners in Streetsville, sharing practical strategies for growing their businesses in a cost-effective way. Organized by the Streetsville BIA, this event aimed to support and empower local entrepreneurs. As a passionate advocate for small businesses and a Streetsville business owner himself, Parveen was eager to give back to his community.
His interactive session covered key topics, including essential business foundations, leveraging exceptional customer service as a marketing tool, local marketing strategies, and cost-effective promotional tactics. Attendees walked away with actionable insights to help their businesses grow. Through this talk, Parveen emphasized the importance of identifying the right channels and leveraging community support to help local businesses thrive.
BTI Birthdays: A Joyful Start to the Year
We kicked off the year with a joyful start as we celebrated the birthdays of two amazing team members—Emily and Srujani! Their contributions to BTI go far beyond their incredible talent; they bring energy, dedication, and a collaborative spirit that makes our team stronger.
Big cheers to Emily and Srujani—may this year bring you even more success, joy, and creativity!
BTI Family Photos: A Moment to Remember
Nothing captures the essence of BTI quite like the family moments we share! This year, for Family Day, our team came together in a different way—by sharing our own family photos that reflect the love, support, and connections that inspire us every day.
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The Canadian Connection
Canadian consumers are reshaping the marketplace with a growing emphasis on local brands, sustainability, and authenticity.
News From The Studio – February 2025
At BTI, every month brings new opportunities to plan, create, and celebrate—whether it’s mapping out future strategies, welcoming another year around the sun, or capturing special moments with the team. Here’s what’s been happening in the studio lately.