This month we celebrated Shashi, BTI’s Operations Manager, for 20 years with BTI. It is not every day we are fortunate enough to celebrate such a wonderful milestone, so we pulled out all the stops to make it special. We spent the day celebrating Shashi with treats, kind words, and...


News From The Studio – November
Posted by Naina on November 23, 2022
We are back with a BANG! The Connectors have been having a great year so far, with tons of opportunities to explore new skills and grow professionally or personally. We also welcomed some great talents into our team this past year. Let’s hear from our team.
WELCOME…
CHESNEY WILLIAMS
Chesney joined the team last year in late November as a Project Manager.
Here is what he has to say about his experience in BTI so far “I’ve had an incredible time here at BTI. Coming from a background of UX in health care, web development & working with retailers in the Cannabis space, I’ve had the opportunity to apply my experiences, and I’ve been continually challenged every day. I’ve been able to grow my skills in areas I’m passionate about, and feel I’ve also grown tremendously in my role as a Project Manager. The BTI team works hard but also plays hard, and every day is full of exciting challenges, fun and opportunities for growth & leadership.”
His wins and highlights so far have been ” From branding to web and digital projects, I’ve had the opportunity to work with many different clients this past year. One client partner, in particular Redecan – a licensed Canadian producer of Cannabis offered continuous challenges, especially when it came to navigating the advertising rules and regulations in Canada. However, working with the BTI team, we were able to successfully run two contests this past year for the Redecan team, yielding great results, offering insights into Cannabis consumers, medical patients, and trends and navigating the new exciting advertising space that is the Cannabis Industry.

CHRISTINE KAO
Christine joined the team near the end of 2021 as a Graphic Designer.
She sums up her experiences with BTI, “When I joined BTI, it was immediately welcoming and lively. My favourite part of the day is chatting and cracking up with my coworkers. Since joining BTI, I have pushed myself to think more creatively, while applying techniques and skills in various fields of design and applications.” Christine’s highlight: “My biggest personal win is working directly with our client-partners on large-scale projects utilizing different approaches and thinking.”

JEFFREY KIM
Jeffrey A.K.A. Jeff joined the team in August 2022 as a Digital Editor and Creator.
Jeff says, “It has been great so far. Every task and project are well organized. Also, there is great communication between all departments which makes the daily work process easier.” His professional achievement so far has been, “I’ve had a great chance to work in Cannabis marketing and have learnt a lot of informative knowledge throughout the work.”

SAMANTHA ASHLEY
Samantha joined the team in February 2022 as an Office Manager.
Her experiences in BTI have been “Amazing. I have never worked somewhere where everyone is so friendly, warm and delightful. I felt so welcomed when I started ,and felt like I was a part of the BTI family right away. I look forward to experiencing new things and taking on new challenges with BTI as I gain experience in my role.” Samantha adds, “My personal highlight would be changing my career back to what I went to school for and loving it (I did Health and Safety for three years and went back to accounting).“

A very warm welcome to all of our new Connectors!
Now let’s hear from the rest of the team about their highlights or wins of the year.
PARVEEN DHUPAR
I have had some big wins and major losses in 2022. On a personal level, the year started off with moving into our new home that wasn’t completely ready, to the unexpected loss of my brother, Pardeep, from which I am slowly recovering. As for BTI, we are having our best year ever since our inception in 1999 and are looking forward to what 2023 has in store for us.
SHASHI GHAI
Giving back is very important to me, and this year my personal win was becoming the volunteer Run Director, Logistics for the CIBC Run for the Cure Logistics for the Markham/Richmond Hill site. After being virtual for the last 2 years, we had no idea of the turnout we would get. We had an amazing Run Day, with over 1150 participants and raised close to $300,000 at our run site.
Interacting with people continues to be a highlight for me. Whether it is building relationships with client and vendor partners, or working with our amazing team of Connectors, making and building connections is key for me.
EMILY TARABORRELLI
We are always learning and growing in our roles at BTI. I continue to improve on what I can offer our client partners and how I can support our own internal team. My personal highlight for this year is adopting a senior (16-year-old) cat named Lady, and she sure is a majestic and relentless Queen.
DANNY D’AMARIO
2022 was a great year because my family and I were able to travel to the US and visit family which we hadn’t seen for two years. We continued doing some minor home renovations to our home and extended our summer vegetable garden, which included tomatoes, peppers, corn, carrots, squash, and onions.
Professionally, 2022 was very exciting as I got to work on a ton of fun branding projects, along with new product launch campaigns for Redecan.
JINTO MANI
2022 has been a year full of blessings and learning. My family welcomed our cute little baby daughter this year, and I feel truly blessed and grateful to have a happy and healthy family. Professionally I worked on UI designs for many digital and web projects. I even learned key UI design tools and explored user-centred design methodologies, which were very interesting to learn about.
THERA-LEE REGO
This year I’ve been working on enhancing my Photoshopping skills and just honing in on proper scaling, lighting and perspective, plus more. I’ve been obsessed with a YouTuber called Benny, who can basically create anything from nothing. He is inspiring to watch, and because of this, I’ve just taken a few online classes to improve my skills in the Photoshop world. This year was huge for me in terms of personal growth. At the beginning of the year, we made a very hard decision to move from Ontario to Nova Scotia for a lifestyle change. My husband and I bought a fixer-upper home in the woods and have been working on making it ours. We have a ton of renovations, all of which are being done by ourselves while juggling work and personal life.
NAINA TRIVEDI
This year has been of the most beautiful year of my life. This month I turned 25, and I have never felt this grateful for my life, family, friends and health. For my personal highlights, I have been focusing a lot more on my personal and mental health this year. Professionally I had a great time working on projects which needed some support to create a buzz, in which my PR skills came in very handy. I also learned a lot of new things about social media, and I love implementing them in our projects.
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